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Every business needs effective copywriting; here's how you can help them

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We all need to bring our commerce online, at least to a degree, and that takes words that can capture an audience.

There are a lot of ways that businesses can source great copywriting. First off, understanding who you want to reach and how you want to help them is paramount.Article contentarticle talks about creating a “Dream 100,” which is essentially a list of 100 real-life, target customers.

Going on to tie this strategy to standard marketing strategies, it says, “With a clear understanding of who your dream 100 is, you can craft messaging that will resonate with them — or easily outsource the task to a copywriter.

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