Publicis acquires e-commerce software company Profitero for 200 million euros

  • 📰 ChannelNewsAsia
  • ⏱ Reading Time:
  • 14 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 9%
  • Publisher: 66%

Malaysia News News

Malaysia Malaysia Latest News,Malaysia Malaysia Headlines

French advertising company Publicis SA said on Tuesday it would acquire Profitero, a global e-commerce software platform as it seeks to step up its clout in the online retail sector. Profitero, which employs 300 staff, is assisting brands in their sales performances and profitability across 700 retail web

French advertising company Publicis SA said on Tuesday it would acquire Profitero, a global e-commerce software platform as it seeks to step up its clout in the online retail sector.

Profitero, which employs 300 staff, is assisting brands in their sales performances and profitability across 700 retail websites across the world, Publicis said in a statement.Profitero will remain an individual company within the Publicis group, it added.

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 6. in MY

Malaysia Malaysia Latest News, Malaysia Malaysia Headlines