To attract customers, businesses often host events for Small Business Saturday and launch their seasonal promotions and sales.
Born and raised in Brazil, she moved to Philadelphia in 2019 and opened her storefront on Passyunk in February of this year.Opening a business in this economy is not easy, and Santos-Cepeda said she has been selling goods at farmers markets and shipping nationwide to fulfill online sales. She is grateful for the support of the community.
When Marc Faletti opened his record store, Latchkey, which he calls a “love letter to the ‘80s and ‘90s,” last June, neighboring businesses volunteered drinks and food for his launch party.
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