Musk's leadership is not deterring media companies from quitting Twitter

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Elon Musk's leadership style has caused many advertisers to flee, but media companies, newsrooms and sports leagues are reaping too much revenue and marketing advantage to quit the platform.

Twitter is planning to run content sponsorship deals with more than three dozen news outlets, media companies and sports leagues in the first half of this year, according to a schedule of events shared with ad partners and seen by Axios.'s leadership style has caused many advertisers to flee, but media companies, newsrooms and sports leagues are reaping too much revenue and marketing advantage to quit the platform.

The NFL, Twitter's largest league content partner, declined to comment. The NBA and NHL did not comment. Paramount did not comment. Disney, NBCU, Conde Nast and Axios did not immediately respond to a request for comment.the deals can be important incremental revenue drivers. Puck News paused advertising on the platform briefly but returned to buying ads once Musk reinstated the banned journalists' accounts. CBS NewsThe Washington Post continued to run Twitter ads to boost views to its branded content campaigns on the platform late last month, despite one of its reporters being banned a few weeks prior. The Post did not comment.

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Not shocked

These companies all wear the red hat now, this is a call to block every promoted tweet you see, block block block them all, screenshot your self blocking them and post it tagging twitter.

That’s weird considering Twitter was supposed to be shut down like two months ago when all those engineers got laid off.

The same people that promised to leave Twitter are the same ones that didn't move to Canada after 2016

Block all advertisers!!!

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