BERLIN — Climate commitments by companies aren’t always as green as they seem. A new report concludes major brands are exaggerating how ambitious their efforts to cut greenhouse gas emissions are — in effect misleading consumers, investors and governments.
“For the majority of companies, we found their climate strategies to be lacking,” said Thomas Day, a researcher at the NewClimate Institute who co-authored the report. “These net zero pledges, they actually amount to a commitment to reduce the emissions of those companies by just 36%,” said Day. Companies either claim the rest will be removed from the atmosphere by artificial or natural means — so-called carbon offsets — or simply remove large chunks of their emissions from the tally.
“We will continue to pursue a holistic strategy of reducing our emissions and removing carbon from the atmosphere through measures that deliver benefits to the millions of people connected to our company’s operations,” Nestle said in a statement.
Everyone is blackmailed into painting the rosiest picture possible but everyone knows it is all a pointless waste of resources
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