Kellogg’s Snack Company Gets New Latin-Inspired Name, Kellanova

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Kellogg, the maker of Cheez-It crackers and Frosted Flakes, is splitting its business in two: its namesake cereal division, and a snacks business dubbed Kellanova

Kellanova, following a long tradition of companies borrowing from Latin as they rebrand themselves. By combining the “Kell,” from Kellogg, with “anova,” which incorporates the Latin word “nova,” meaning new, the name reflects the company’s past and its future, according to Kellogg.

 

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pure poison

Gotta love that people will sell a spin-off simply because of a name

This company just gave 91 million to the fascist BLM group. woke

A swing and a miss!

What a horrible name 🤦‍♂️

Who picked this name It sux lol

Everybody knows they made every single products whit the same base!

worked great for 'New Coke' iirc

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