One TikTok at a time: How Kyla Scanlon is making finance fun

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Former options trader Kyla Scanlon is the founder of Bread, a company that produces educational videos and skits that go viral.

She's considered an influencer who uses TikTok, Instagram and YouTube to make financial education fun for young audiences.

"I'll pretend to be [Federal Reserve Chair] Jerome Powell [or] pretend to be different stocks," Scanlon told CNBC's "" this week. "That really gets people involved because they're like, 'Oh, that's funny. I can look at that and laugh' ... That really humanizes finance and brings people in in a way they wouldn't normally expect.""When we talk about the Federal Reserve, it's oftentimes very abstract.

 

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