Men’s grooming is booming. According to data gathered by market insight company Statista this year, the global male grooming market is expected to be worth $115 billion by 2028, up from nearly $80 billion in 2022. The same market was worth an estimated $74.8 billion in 2021.
“Men are realizing the importance of proper skincare and are embracing cleansers, moisturizers and anti-aging products,” says Brooks. “This trend is driven by a combination of factors, including increased awareness of the benefits of skincare and changing societal norms that encourage men to take care of their appearance.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more: