News Formal

ByteDance says committed to VR business Pico after report of it shutting brand

  • 📰 ChannelNewsAsia
  • ⏱ Reading Time:
  • 32 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 16%
  • Publisher: 66%

Malaysia News News

Malaysia Malaysia Latest News,Malaysia Malaysia Headlines

HONG KONG : TikTok owner ByteDance said on Tuesday it is not shutting its virtual reality (VR) business Pico and remains committed to the industry for the long term, after reports that the Chinese company plans to gradually wind down the brand.

The statement came after Chinese research firm EqualOcean published a report saying that ByteDance founder Zhang Yiming told Pico's management team ByteDance would gradually give up on the Pico business.

On Tuesday, a separate story published by Chinese online news outlet The Paper said that ByteDance was in the process of rethinking Pico's strategy and that nearly half of the unit's employees had left. It also said multiple senior executives have effectively been shifted out of the Pico business line.

ByteDance has been promoting Pico across international markets. The Wall Street Journal reported earlier this year that Pico has increased its headset shipments last year while Meta's headset shipments declined. Bytedance also started paying software developers to bring more apps to its ecosystem.

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 6. in MY

Malaysia Malaysia Latest News, Malaysia Malaysia Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Josie Ho sets $175k bounty to find person who spread rumour about her in industryCompetition is common in every industry, but when slandering is involved, some action should be taken. For Hong Kong singer-actress Josie Ho, it is to set a bounty. The 48-year-old, who is the daughter of late Macau casino king Stanley Ho, revealed in an interview published on Oct 19 that someone had been spreading a rumour about her. 'This person.
Source: asiaonecom - 🏆 10. / 59 Read more »