“Trust Fund, 6’5, Blue Eyes” Or Otherwise, Men In Finance Are Apparently Hot Again

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The track “I’m looking for a man in finance...” has gone viral, and is arguably the hit of the summer. “When did the finance bro make a comeback?” asks Kate Lloyd in a personal essay for Vogue.

We’ve all heard that “I’m looking for a man in finance” song by now, right? The one with lyrics about seeking a very tall, rich man spoken over a sample of seminal 2010s binge-drinking anthem “Like a G6”? Just in case you, like me, are a TikTok illiterate millennial and aren’t quite sure what I’m talking about, let me spell it out.

It comes as a surprise that the women of TikTok are spending their summer publicly expressing their lust for men… in finance? From American Psycho to Wolf of Wall Street to Industry to The Big Short to, I don’t know, heavily reported documentaries about the 2007/2008 financial crash, banker bros have long been portrayed in culture as society’s villains.

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