The business of business is leading the lineup of new speakers added today to the roster at next year's South by Southwest Conference , as the impact and potential further ramifications of AI color the upcoming event., SXSW's opening list of featured speakers may not feature the big names of music and cinema that you may expect from the conference.
It seems the cool thing to do these days is to deliver a state-of-the-state study of your field of expertise, and SXSW 2025 will be no exception. Amy Webb has virtually established a residency with her Emerging Tech Trend Reports and will be back for the launch of the 2025 edition. Co-founder and CEO of ALDORA Joost van Dreunen will present “Level Up. The 2025 State of Play on Games, Tech, and Media” as an overview of the $250 billion gaming industry.
AI will, of course, be omnipresent. In “How Not to Screw Up an AI Transformation While Shaping the Future of your Company,” CEO and Chief Futurist of Signal and Cipher Ian Beacraft suggests how to not break your business while leaping into AI. Meanwhile, over at “10 Myths Busted: The Real Impact of AI and Emerging Tech,” Founder and Chief Operations Officer of Unstoppable Domains Sandy Carter makes the pro-business case for AI.
With all those tech changes, corporations are looking to restructure yet again, and there’ll be plenty of advice on that front. Chief Futurist at Deloitte Consulting LLP Mike Bechtel comes to town for “Breadth is the New Depth,” making the argument against expertise and beating the drum for the jack-of-all-trades. Founder of Creative Breed Cheryl Miller Houser will explore the power of narratives for marketing and sales in “Human-centered Storytelling: Driving Connection & Culture.
However, it’s not all about business and technology at the conference. In “From Survivor to Advocate: Nadia Murad’s Fight for Human Rights and Justice,” Nobel Peace Prize Laureate and Founder of Nadia’s Initiative Nadia Murad shares her story of surviving being a captive of ISIS and using her experience to advocate against human trafficking.
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