The boss of L’Oréal, the world’s largest beauty company, has admitted in an interview with MarketWatch that pollution is good for business.
But when asked if pollution was good for business, the L’Oréal OR, +0.45% lifer, who has been with the French-listed company for 41 years, said: “Yes, but we are not encouraging it. ... Where there is pollution, we want to protect our consumers. “If they want to use filters to look better online, they have to do something in real life also to look better, and that is why they use more cosmetics, more makeup, more skin care, more everything.”L’Oréal, which has just signed film star Kirsten Dunst as a brand ambassador, has been embracing innovation itself, and Agon can see a day when consumers 3D-print their lipstick and buy beauty ranges for their pets.
North America contributes 25.7% of group sales, less than the 28.4% of sales that come from Western Europe.“We are doing everything to restimulate the [U.S.] market: repositioning and innovating,” Agon said in a follow-up call, after the financial update. “Internally we are perfectly on plan for this year for the group - this first half is one of the best we have ever had. There are bright spots and less bright spots, so pretty normal.
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