The effort could one day make it possible for the tech giant to provide iPhone users with the internet and other wireless services without relying as heavily on carriers, although the report does not specify precisely how Apple intends to use such technology.
Apple is reportedly aiming to deploy the satellites within five years, and CEO Tim Cook is said to have taken a personal interest in the project. The report also says the project is still in its early stages, and may not come to fruition.Michael Trela and John Fenwick, two executives who were previously working on satellite technology for Google beforeare said to be leading the project.
If Apple does intend to build its own satellite network for beaming data to iPhones, it would fit with Apple's strategy of owning the end-to-end experience of using its products. Its newly-launched Apple Card, which debuted in August, also contributes to this notion, giving the company a bigger role in how people purchase and pay for its devices in addition to how they use them.
It also further suggests that Apple is expanding into new business segments that stretch far beyond the traditional products its generally known for, like the iPhone, Mac computers, and AirPods. Previous reports from Bloomberg and other outlets have suggested that the company is working on a variety of new types of technologies, from augmented reality smart glasses to self-driving car technology.
Taken together, Apple's reported big bets on new technologies like these also suggest it's taking a similar approach to firms like Facebook and Google parent Alphabet, both of which have explored the idea of beaming the internet down from the sky
If e-commerce will be legal, Apple can only develop with an agreement
Canan Karatay sandım
Aren't there like 3 other companies already working on this? A little late.
The way this photo is cropped makes Cook look like some weird insect.
Apple oh apple, how much my suggested you take?
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