She Almost Lost Her Home In California’s Wildfires. Instead She Built A $200 Million Business.

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Seeing opportunity in the ashes, Nikki Pechet set out to reinvent home building with software designed to cut the delays and cost overruns that plague the industry.

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More than 24,000 California homes have been destroyed by fires since 2017. Some owners sold. Others opted for ready-made homes built in factories. Of those who chose to rebuild from scratch, many continue to manage headaches ranging from debris removal to insurance claims to hiring contractors, engineers and architects.

ask questions about the color of bathroom tiles with messages that would be sent to a team of interior designers on staff and send info about any changes made to the rest of the team. The app would also notify subcontractors when and where the tiles were delivered. In 2014, pregnant with her first son, Pechet put down roots. She purchased a fixer-upper in San Francisco and began tracking every dollar and delivery in an Excel spreadsheet. Through her job running marketing for Thumbtack, a marketplace where homeowners can find professionals to lay tile or repair wiring, she began to see the value of combining the two ideas.

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