If Salesforce ever put itself up for sale, Microsoft would be the buyer, an analyst says - Business Insider

If Salesforce ever goes up for sale, Piper Sandler analyst Brent Bracelin predicted in a research note Microsoft would be the buyer.

Salesforce would be an attractive acquisition, according to Bracelin, because Microsoft has less than 5 percent market share of front-office applications — the market term for software that helps salespeople and service reps keep track of their customers, which is an area where Salesforce specializes.

Such a deal "would elevate Microsoft as the software-as-a-service alternative to Oracle, IBM, SAP and AWS," Bracelin wrote in the note. Despite there being no public indication Salesforce is pursuing a sale, it's not the first time in recent memory that the company has come up as a potential acquisition target by a bigger rival. RBC Capital Markets recently predictedBracelin said the Microsoft deal has a "low likelihood given sheer size of potential deal and willingness to sell."

Salesforce's market cap is $167.56 billion at the time of this writing and a buyer would likely pay a premium. RBC predicted Salesforce could be valued at as much as $250 billion in an acquisition — a premium of some 70% of its market cap at the time of writing.

They tried once. They wanted a fortune at the time.

“An analyst says”.... bruh seriously?

Nigeria Nigeria Latest News, Nigeria Nigeria Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Novartis wants to become a data science company with Microsoft's help - Business InsiderNovartis, one of the world's largest drugmakers, is turning to AI and data science to reinvent its business — and it's become Microsoft's shining example of 'tech intensity'
Source: BusinessInsider - 🏆 729. / 51 Read more »

Business Insider is seeking nominations for 2020 Logistics Disruptors - Business InsiderBusiness Insider is publishing its inaugural Logistics Disruptors list. And we want to hear from you.
Source: BusinessInsider - 🏆 729. / 51 Read more »

Super Bowl LIV highlights NFL's pay-TV power - Business Insider - Business InsiderSuper Bowl ad prices hit new heights this year, and along with the more expensive ads, viewership rebounded to 102 million across all platforms.
Source: BusinessInsider - 🏆 729. / 51 Read more »

How sales leaders should structure their day to win more customers - Business InsiderThis company analyzed 130 million sales conversations to determine the best time of day to call and email potential clients and win new customers The right question to ask is how did they get access to 130mil conversations in a first place? Just wondering who is selling us...
Source: BusinessInsider - 🏆 729. / 51 Read more »

Alphabet shows YouTube, Google Cloud sales amid disappointing results - Business InsiderAlphabet disclosed YouTube and Google Cloud revenue for the first time. But the new details couldn't hide a disappointing report.
Source: BusinessInsider - 🏆 729. / 51 Read more »