How Avaya is investing in cloud and partnering with Google, Microsoft - Business Insider

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Avaya once filed for bankruptcy. Now it's making a comeback by investing in cloud and partnering with Google and Microsoft.

Avaya sells phones and video systems for companies to use, as well as applications for customer service, call centers, and other similar industries.

The strategy underscores how even tech companies sometimes struggle to transform themselves to meet the increased demands of the cloud computing era. Hardy Myers, senior VP of strategy and business, says that Avaya is approaching the payoff for what's been a three-year turnaround process at the 20-year-old company.

"It just doesn't happen overnight," Chirico said. "The first priority is to provide large enterprise customers on their path to cloud. That was their most important deliverable."Update its communication technology to work better in the cloud. "Certainly the trend is in the direction of cloud and we intend to be the most flexible company in the enterprise space in how consumers consume that technology," Myers said.

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