As society opens, Saudi women surge into job market

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Change came for Saudi women in mid-2016 when Crown Prince Mohammed bin Salman unveils his 'Vision 2030' plan, aiming at diversifying the kingdom's economy and ending its addiction to oil.

EMPOWERED. Heba, a 36-year-old woman, smokes a cigarette publicly at a coffee shop in north Riyadh on February 5, 2020. Photo by Fayez Nureldine/AFP

She got a job working the evening shift as a receptionist at a government institution in Riyadh – part of a mixed team of 10 women and 6 men. For decades, straitlaced Saudi society offered limited opportunities for women seeking a paid job and the few who did find work were mostly restricted to the health and education sectors.

The kingdom has so far recorded the highest number of cases in the Gulf with more than 17,000 infections and 139 deaths. Male employees report that their workplaces have changed dramatically – among the many small revolutions are women's toilets which have been introduced for the first time in some places.

"Customers, especially women, feel more comfortable with female assistants – sales and profits have risen," said the Saudi who employed 19 young women, almost entirely replacing the men.Since the rise of Prince Mohammed, Saudi Arabia has witnessed major social and economic changes.

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