The Music Business Is Holding a 'Blackout.' But No One Seems to Know What That Means

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The music business is holding a 'blackout' on Tuesday. But artists, executives, and companies are divided about what TheShowMustBePaused actually means

While Epic, Columbia, and Republic were among those who shared that their teams would proudly recognize Blackout Tuesday, the labels did not publicly provide any sort of instructions or calls to action. Columbia pushed that Tuesday was “not a day off” and was, instead, a day to “reflect and figure out ways to move forward in solidarity” — echoing the“Many of you have phoned or emailed me to discuss what we can say or do as a company in reaction.

While Grainge laid out some initiatives, including the formation of a “UMG Task Force to accelerate our efforts in areas such as inclusion and social justice,” multiple employees across the music industry expressed confusion on their respective company’s goals for Tuesday, while critics assailed the lack of a specific call to action.Rolling Stone

“They’ll donate money, but where is that coming from? Their artists,” Steinhardt adds. “How about you make your business makeup reflect this issue, who works in your buildings? Who’s included? We can all laugh at the NFL [statement] yesterday, but the music industry has been just as laughable. What the fuck is a cultural blackout? Culture is what Donald Trump goes to censor.

“I want to commend whoever the individual are that came up with ‘BLACKOUT Tuesday.’ We appreciate you and respect your leadership. I stand with you, behind you, in front of you, wherever I need to be,” Anokute

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It was never clearly defined.

It's doing it's job if there's discussion.

It’s a way to silence the voices that need to be heard today. Such bullshit

its to misinform people so they dont see what the police is doing to protestors dont fucking post a black screen but post what the police is doing and how theyre murdering people

Every organizer knows it is a way to stop information.

Bs 🗑🗑🗑🗑

Blackout tuesday is not enough. You people in the music industry need to do more. Down tools, boycott companies, lobby your political representatives. You didn't help Colin Kapaernick when he took the knee. In Europe, they have been taking a stand

The average American voter is a 50-something PTA volunteer in Kansas and thanks to BlackOutDay2020 she won’t get to see any tweets from Lil Yachty for an entire day. If that doesn’t get her attention nothing will, am I right? BlackLivesMattter

This is a waste of time. The greatest change came through peaceful marches in the 60'S. No government is going to ever respond to rioting, violence and looting. 1992 did it change anything no? Neither will this. Especially pulling this in the middle of a deadly virus epidemic.

Back in the day, 60’s-70s, the music industry led with music. You can follow events of times through iconic songs, musicians were involved, they led.They marched alongside protesters. Where are you today?Is there not enough $$ in it or are you just scared.Either way, SHAME on YOU

mattnicholas As an antiracist and artist, I FULLY support the pause. It's past due!

Are they going to shut down their platforms for the day?

This is just pathetic self promotion.

Music now is trash. Please stay blacked out. Please.

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