How a 21-year-old made over $50,000 on the resale app Depop - Business Insider

  • 📰 BusinessInsider
  • ⏱ Reading Time:
  • 49 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 23%
  • Publisher: 51%

Nigeria News News

Nigeria Nigeria Latest News,Nigeria Nigeria Headlines

A 21-year-old made more than $50,000 in less than 2 years using basic photos and provocative captions to sell clothes on the popular resale app Depop

Mika Kol in her vest full of cash.It's an odd time for resale platforms, as some may pause buying and selling due to fears of coronavirus. On the other hand, many people left unemployed will be looking for new streams of income. When the time comes, here are Kol's secrets to a unique brand and listings that sell like hotcakes.

"People are social distancing," said Kol, "And a parasocial relationship keeps people clicking on my page."Kol's initial goal for @TrustFundGoth was to create a vision board, so to speak. When photographing her items, Kol took careless shots — throwing a silk blouse on her floor and capturing the image with her shadow in frame.

In May, Kol revised 157 captions to add more personal detail, and her profit margins and sales skyrocketed. She "You won't succeed if you jump straight into an endeavor," said Kol. "You need a lot of in-field knowledge." Kol calculated the risk and reward in buying certain designers. She bought tons of Vivienne Westwood and Jean Paul Gaultier couture at price points of $35 to $80 before those brands garnered "hype" among trendy, fashion-forward Gen-Z shoppers. Now, Gaultier mesh tops sell for $250, while Westwood's graphic print jeans go for $1,000.

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.

if only she weren’t a trust fund baby lol

We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 729. in NG

Nigeria Nigeria Latest News, Nigeria Nigeria Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Look inside a modern Colorado ranch home made of shipping containers - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. That is so nice!
Source: BusinessInsider - 🏆 729. / 51 Read more »

Inside McDonald's response to George Floyd protests - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web.
Source: BusinessInsider - 🏆 729. / 51 Read more »

Inside Amazon's Prime Air drone delivery team - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. I wish someone would give this man some competition. SAI Sure
Source: BusinessInsider - 🏆 729. / 51 Read more »

Quibi insiders on what it's like to work on app's shows and movies - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. The video format is lame. It might work for some new hipster shows I guess but seeing Reno 911 cropped was a dreadful experience.
Source: BusinessInsider - 🏆 729. / 51 Read more »