The company that saved Barneys, Forever 21 from bankruptcy says now is the time to 'buy low, sell high'

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The company that saved Barneys, Forever 21 from bankruptcy says it's time to 'buy low, sell high'

Authentic Brands Group, the company that has purchased retailers such as Aeropostale, Barneys New York and Forever 21 out of bankruptcy, is looking for buying opportunities during the coronavirus pandemic."We make sure, if we get into retail, that [the company] has a purpose," Salter said. "If it doesn't have a purpose, we find a purpose.

"We make sure, if we get into retail, that [the company] has a purpose," he said. "If it doesn't have a purpose, we find a purpose." That buyer could end up being ABG. It has been for a number of other struggling names. ABG also currently manages the apparel brand Nautica, sportswear maker Juicy Couture and shoe company Nine West, among others.

 

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Let's be honest forever 21 was just an importer of Chinese and other cheap Asian goods and it made a profit by upselling those products they purchased at wholesale. I don't know how they could increase that company's earning potential

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