CrossFit runs on toxic, misogynistic culture, say former staffers, gym owners - Business Insider

who's hooked up to medical equipment with his kidneys falling out. Another informal mascot of the brand was Pukey, a clownlike character paying tribute to CrossFit's tendency to make athletes work so hard they'd vomit .

The CrossFit spokesperson told Business Insider he could not confirm the total value of the deal, but that Glassman had indicated to Reebok that he wasn't interested in renewing the partnership prior to recent events. Reebok did not immediately respond to Business Insider's request for comment. In conversations with Business Insider, former employees described the company's main office in Scotts Valley, California, as having a laid-back vibe. Staffers said they brought their dogs to work, cruised around the office on scooters and skateboards provided by the company, and worked out together in the gym downstairs. There was a keg in the office and some employees would take "birthday shots" together.

"If you were part of Greg's entourage, it was like celebrity status in the CrossFit community," the former director said. "The CrossFit culture is so cult-like in the sense that you really do feel like you have a family and a home and people who are looking out for you," the athlete said. "But you can get exiled quickly. They will ruin your reputation. You get blacklisted."

A former athlete who ran a CrossFit blog in the early 2010s similarly noted that if people spoke out against anything Glassman said on the CrossFit forum, the CEO would "rip into them." Per three former HQ staffers, the WiFi password at CrossFit's office in Solana Beach and at Glassman's home outside of Santa Cruz, where he sometimes hosted employees, was "wetp---y."

"The HR director began trying to impose HR rules in a company where drawing penises on everything was ... commonplace," the former IT employee told Business Insider. A spokesperson for CrossFit confirmed to Business Insider that Glassman was involved in a relationship with one employee during and after his marriage, but said the company could not confirm the existence of the other relationship.

. "Whether that manifested for uncomfortable travel arrangements, for female staffers with Greg, [it was] one hotel room booked." "I really wasn't given a specific task to do," she said. "Sometimes I would just ask, like, what do I need to be doing?"

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