Virtual influencers like Lil Miquela see interest increase in pandemic - Business Insider

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Virtual influencer startups say they've seen a spike in interest from brands as the pandemic has shut down many human photo shoots

But for computer-generated "virtual" influencers, it's been mostly business as usual.

For the character Lil Miquela , the limitations of working in a pandemic have centered around avoiding tone deafness, Weber said. Powell is an agent known for her roster of mega influencers including Danielle Bernstein and Julie Sariñana . "The pandemic from a business perspective has definitely been a huge tailwind for avatars in general," said Akash Nigam, the CEO of Genies, a company that creates virtual bobble-head style versions of celebrities on social media.

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You want me to pay to read this article? lol

Oh my.

Makes a ton of sense! A lot of influencers have shown the ability to make high quality content given limited resources. Do you suspect this shift will continue post pandemic?

Do you need logo design? have a look please

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