Users spending more time daily on TikTok than Instagram: Cowen survey - Business Insider

, and is considering banning it entirely. But the app's American users feel very differently.

That's according to a new survey by financial services firm Cowen, which routinely surveys how thousands of American consumers use various mobile apps. The survey found that in the second quarter of 2020, users of TikTok spent an average of 41 minutes a day on the app. TikTok's high engagement time — which jumped from 37 minutes in the first three months of 2020 — illustrates just how popular the app is among its users, and why established American firms view the Chinese challenger as a significant threat.show how popular an app is overall, or how many people use it compared its rivals.

In doing so, it has become one of the first major new challengers to Facebook in years, which has long dominated the social media space through the US through its stable of apps bolstered by acquisitions, its aggressive cloning of competitors, and the beneficial network effects of its ubiquity.

lol and that too shall go like myspace Tom4eva

Nigeria Nigeria Latest News, Nigeria Nigeria Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Introducing Advertising Insider, Business Insider's new daily newsletter - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web.
Source: BusinessInsider - 🏆 729. / 51 Read more »

Facebook users share vaccine hoaxes as Zuckerberg interviews Fauci - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. Yuckerberg thinks he shouldn't police them though. Mark Zuckerberg is an ugly, ugly human. Is he still human, though?
Source: BusinessInsider - 🏆 729. / 51 Read more »

Discord, Postmates, and other popular apps and websites are down for some users - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web.
Source: BusinessInsider - 🏆 729. / 51 Read more »

Bank of America, Citi, Chase, Wells Fargo see Q2 card spending plunge - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web.
Source: BusinessInsider - 🏆 729. / 51 Read more »