and start reading now.
Some takeaways include mastering storytelling, understanding that less is more, looking directly into the webcam, and delivering no more than 3 key messages in a presentation.The hard evidence shows that soft skills are in high demand. And there's one skill that will give you a competitive advantage in any field — public speaking.
Half of the physicians read one statement about surgery; the other half read the other. Remember, the statements use different words to say the same thing:The vast majority of physicians who read the description framed as 'survival' chose surgery over radiation. Only 50% of those who read the second statement chose surgery. Why? Because the human mind is sensitive to emotional words — mortality is bad, surviving is good.
All the leaders who Goodwin profiled in "Leadership in Turbulent Times" had come to realize that "people were more influenced by stories" than facts and figures. Storytellers make history. Less really is more, especially in a remote presentation. Imagine how difficult it is to read a lengthy PowerPoint slide while listening to someone's voice that gets delayed or frozen on the other end of the line. 'Connecting the Dots,' by John ChambersCisco is not a household word like Apple, but without it your digital devices wouldn't work. Cisco makes much of the equipment that makes the Internet run.
If you're clear on the mission of your company — a mission that goes beyond the physical product — "customers know what they're buying. Employees know why they work there. Investors understand where you're going." Even if you're not 'selling' something on a virtual meeting, you're selling yourself. Show up neatly dressed. Prepare and rehearse your presentation if you have one. Use good lighting to look your best. Like it or not, you're a salesperson. And salespeople who don't know how to persuade have no chance of success.Grazer is a famous Hollywood producer who made movies such as "Splash" and "A Beautiful Mind".
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