Industry report reveals online used vehicle searches increased by 40%

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A total of 401-million online searches for used cars took place last year (an all-time record and an almost 40% increase year-on-year). Furthermore, the average selling price of a used car in the last year was R289,312, an increase of R9,003 over the ...

Mike Mabasa, to current data and statistics pertaining to the used car marketprovides insight into which makes, models and – for the first time in SA – which variants are important to car buying consumers.

Fascinating findings on the impact of the Covid-19 pandemic on the automotive sector are also contained within the 48-page document. According to Mienie, the report is especially useful during turbulent trading conditions because the data helps dealers to acquire stock in the right price bands that also meets consumer demand.

“It goes without saying that 2020 has probably been one of the most challenging years in the history of the automotive businessQ3 ending September 2019, we saw a high of 2.4%in Q1 ending March 2020,” he said. While each section of the report contains relevant and extremely valuable data, here are some of its highlights:The most searched for variant is theThe report covers the 12-month period ending June 2020.

 

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