Meet the tiny company snapping up iconic American brands who have been 'victim to the times'

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Retail Ecommerce Ventures, founded by Tai Lopez and Alex Mehr, has been scooping up distressed retailers almost as fast as they fall, looking to flip rusty brick-and-mortar brands into lean e-commerce brands.

“COVID-19 hit and it really created an opportunity to buy really good brands that we felt had just been victim to the times but could be brought online, like Pier 1,” Lopez said.

For most of its deals, the company purchases the assets with a mix of debt and equity. Its investments generate revenue from the debt principal, but also they may grow into positive cash flow businesses, Lopez said. When Dressbarn filed for bankruptcy, it had about 9,000 employees. Now, the entire business is run by 30 people.

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I'm surprised garyvee hasn't been doing much of this! The only bit of news was him actually selling EmpathyWines to the makers of the Corona beer

Newsworthy because....?

It’s nice to have some of these brands still available online, but what happens to all the employees? Like the 9,000 from DressBarn?

tailopez Congratulations

tailopez 💪🏽💪🏽💪🏽💪🏽

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