McDonald's Travis Scott Meal sparks burger shortages - Business Insider

Travis Scott surprises crew and customers at McDonald's for the launch of the Travis Scott Meal on September 8.McDonald's is facing shortages due to the massive popularity of the Travis Scott Meal.

The fast-food chain confirmed shortages to Business Insider, after some customers began saying on Twitter that their local McDonald's had run out of the Travis Scott Meal. The shortages are especially remarkable because the meal is made up of McDonald's classics — a Quarter Pounder with cheese, fries with BBQ sauce, and Sprite.

On Tuesday, McDonald's US CMO Morgan Flatley and Vicki Chancellor, the franchisee who is the head of McDonald's Operator's National Advertising Fund, sent out a memo about the shortages and other aspects of the deal viewed by Business Insider. Customers have been posting videos of themselves ordering the Travis Scott Meal on social media. But, in some cases, they don't order at all, but instead, blast a Travis Scott song and tell employees: "You know why I'm here."

I would guess this meal is aimed mostly at low-income people. A lot of poor kids are having trouble going to school on-line because they don't have Internet at home. So how are they going to have the McD app to order some burger? He seems to care more about money than community.

Wow! Great influencer choice!! marketingstrategies

Our fast-food transactional data shows how the industry has outperformed pre-pandemic numbers. What's not seen is how other restaurants like McDonald's have adjusted & thrived.

I think it's a problem of supply, not the $6 burger... but media has to brainwash us!

McDonalds running out of ( quarter pounder burgers ) please , their supply chain is ridiculous

EsteBangBang People will buy a shitload of anything if Kylie Jenner’s Baby Daddy tells them to...

ooooh a quarter pounder, sprite & fries whoopty-do

Who is Travis Scott?

Seems like a classic Chick-Fil-A commercial in here somewhere

McCrack burger 🍔

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