Market Moments: Vardagen Launches Outdoor Adventure Collection

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Graphic casual lifestyle brand Vardagen is launching its latest concept collection centered around the great outdoors.

Los Angeles-based graphic casual lifestyle brand Vardagen is launching its latest concept collection centered around the great outdoors.

Back in March, in the midst of the COVID-19 lockdown, the brand’s founder, Jared Ingold, launched a “PNDMC” capsule to give back, donating 20 percent of sales to out-of-work creatives who are struggling in today’s “new normal.

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