apologizing "unreservedly" and said it had removed the post "as soon as it was brought to [its] attention.""We take this matter extremely seriously and are urgently investigating how and why this post was made," PureGym said. Each of the company's 271 gyms has its own social media channels which are run locally, it added.
But the assistant manager of the gym who originally posted the image then reposted it on his personal Instagram and defended the workout. In the caption, the personal trainer, who is Black, explained that he had to remove it from the PureGym Facebook account because "apparently the wording was an issue." He has since removed the post from his personal account.Twitter users expressed their disgust at PureGym's post, with some saying they would cancel their membership.
"I just wanna know who woke up this morning and decided comparing a workout to slavery was a good way to commemorate Black history month... Has 2020 not happened at Pure Gym?"
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We would like to point out that this was in fact a franchise of PureGym who posted that, not the company itself. However, we do take some responsibility for this. Please correct your article to reflect this. Thank you
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