An inside look at the app that's like Duolingo for disaster prep - Business Insider

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An inside look at Harbor, a new disaster prep app developed by Headspace and GoodRx alums that helps you get your home ready for hurricanes, wildfires, and other catastrophes

Nonprofits and the federal government are prepared to react to disasters, but for individual households, the US's Federal Emergency Management Agency only offers a printable PDF for households to fill out and prepare. Dan Kessler, CEO of disaster preparedness company Harbor, has launched an app with the hopes of filling the gaps.

The goal is to provide an easy to follow program for disaster safety that is not too expensive and doesn't require too much time. "Starting a disaster preparedness company when a global pandemic hits is a lot like learning to ski during an avalanche," Kessler said.

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