Gray Malin's top 3 tips for building an Instagram following - Business Insider

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3 hacks for building a devoted Instagram following and cashing in on it, from a best-selling travel photographer

He shared with Business Insider his top tips for photographers looking to build a name for themselves on Instagram.For example, he said, "You're shooting clouds, you're trying every day to shoot clouds, and you're showing those pictures of clouds. You're going to get known for that."

Malin's Instagram feed has partly captivated its audience because it dances with color, joy, and whimsy. "That's how you build a fine art series, you have to continue to evolve," he added. Malin said that every photography project is different, with some taking a longer time than others to master. 3. Listen to your followers

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