Newsletters go directly from writers to readers' inboxes, bypassing the algorithms that influence the content of social media feeds., newsletters have enjoyed a renewed interest in the last year.
Substack allows writers the option to monetize their newsletter, by placing it behind a paywall, or keeping it free. Below is a guide of everything an aspiring newsletter creator needs to know about how to get started, build an audience, maximize reach, and monetize.Newsletters, one of the oldest methods of communication on the internet, have enjoyed a resurgent popularity in the last several months, spurred on by a variety of technological and business factors.
For one, the media landscape continues to shift, as publishers and tech platforms compete against each other for revenue and reader eyeballs. Thanks to their siloed nature, flying straight from writers' minds to readers' inboxes, newsletters are an oasis of content not mediated by algorithms or social media platforms. Newsletters find their way directly to the intended audience's inbox, which has helped popularize the medium.
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