KIND-LY founder and CEO Lisa Raciti says her business has turned over $450,000 in the past financial year and is on track to exceed $1 million in annual turnover after signing the partnership with the major retailer.
She added that it “also ticked all the boxes of being Australian made and owned, vegan, cruelty-free and made from only natural and organic ingredients”.Source:Supplied “We hadn’t planned on launching into Chemist Warehouse in the midst of a global pandemic when Melbourne was in stage 4 lockdown, but if 2020 has taught us anything, it is that you have to adapt and keep moving,” she said.
Running a small business is not without its challenges, and Lisa admits that cash flow, especially in the beginning, was one of the major roadbumps the business faced. Lisa has ensured that her products remain natural, vegan and cruelty-free, while appealing to the everyday buyer.