Profile of meal kit startup Gousto, expecting a profit after pandemic growth - Business Insider

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Inside $1 billion meal kit startup Gousto, the pandemic unicorn expecting its first profit and doubling monthly orders

Fundamentally, margins on food are thin and customer acquisition costs are high making a startup's tech the key to success, according to Jon Coker, founding partner at EKA Ventures who led a seed funding round into Gousto whilst at MMC Ventures.

Boldt told Business Insider that Gousto saw a 70% increase in growth for the first quarter. He also said the company exceeded its entire 2019 revenue of $108 million revenue in the first half of 2020. "Gousto's growth in profitability is not a Covid story in the way it is for others," he said. "I'm not sure if this market is winner take all or not, but there's still a long way to go.

The former financier said that reports of the company's "overnight success" don't take into account the past eight years of work.

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BIUK How inept do you have to be to buy from Gousto. 🤡

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