PepsiCo announces rebrand of Aunt Jemima as Pearl Milling Company

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PepsiCo announced the name change of its Aunt Jemima pancake mix and syrup brand to Pearl Milling Company, the snacking and beverage company announced on Tuesday

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what's next ,, Log Cabin

Was hoping for this

And who the hell is “Pearl”? Now somebody’s going to be screaming it’s racist because it’s “ white”. Just call it “ old time pancake mix “ and nobody can bitch about it with any validation

oh no! now the Washington Football team has to pick something else NFLTwitter

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PepsiCo renames 'Aunt Jemima' pancakes, syrup as 'Pearl Milling Company'PepsiCo Inc said on Tuesday its pancake mix and syrup products would be sold under the new name 'Pearl Milling Company' after the company dropped the 'Aunt Jemima' brand logo last year, acknowledging its roots in a racial stereotype. She looks nice and apparently cooks well. If it's wrong, ok. Horrible name. naa, Aunt Jemima, rules
Source: Reuters - 🏆 2. / 97 Read more »

'Aunt Jemima' Name, Logo Replaced with Pearl Milling CompanyIt's an historic day for all Americans ... who love pancakes -- 'Aunt Jemima' is officially out, and Pearl Milling Company is in. FuckN Dumb Good thing I bought my last bottle So BrAvE sO wOkE!
Source: TMZ - 🏆 379. / 59 Read more »

Aunt Jemima brand gets a new name: Pearl Milling CompanyQuaker Oats said Tuesday that its Aunt Jemima brand pancake mix and syrup will be renamed Pearl Milling Company. Aunt Jemima products will continue to be sold until June, when the packaging will officially change over. Weak name serioulsy thank you very much for your work
Source: CNBC - 🏆 12. / 72 Read more »

Aunt Jemima fans have mixed reactions to Pearl Milling Company rebrandSome fans are disappointed in the new name and logo while others have embraced the branding change. Yes whitewash everything. We don't want POC on anything. Keep Aunt Jemima. She is sweet, like the smile. Isn't Paul Newman on everything from salad dressing to salsa? He even wears culturally appropriated clothing in theme with the products he promotes. Terrible new name.....
Source: Newsweek - 🏆 468. / 52 Read more »