The WeChat model: how Facebook's ban could change the business of news in Australia

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ANALYSIS: If the current situation continues, it may leave Facebook operating in Australia much more like the WeChat, where news is ruled by platform-specific content houses cranking out huge volumes of low-quality articles.

, in response to Australia’s proposed media bargaining code, has been hard to miss if you’ve spent any time on social networks in the past day or so.

. These are known as WeChat Official Accounts , and are roughly equivalent to “blue tick” accounts on other platforms such as Twitter. One of us conducted research with 24 Australian-Chinese employees of WOAs. These organisations appear to employ far fewer journalists than traditional media — and sometimes none at all.operating almost entirely with short-term interns, most of whom do not identify themselves as professional journalists. Instead they are content producers translating published English news into Mandarin and reappropriating stories with editorial spin.

Many fringe groups already operate this way on Facebook, run by anti-vaxxers, flat-Earthers, white supremacists and more. In the absence of more traditional news on Facebook, there is no reason this model couldn’t spread further.When comparing China and Australia, we often think of divisions such as China’s shutdown of the “foreign” internet since 2009 and the current diplomatic and trade tensions.

The second is that Facebook will defend its capacity to operate on its own terms, and will fight hard to prevent either states or competitors dictating how its services operate or how it governs content. Despite Facebook refusing to accept journalistic outlets as formal competitors , they are nonetheless in competition for audiences and advertising.

 

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SBS Australian main stream media has been cranking out huge volumes of low-quality articles for long time.

Like you? now?

Kind of like sbs and abc

speaking of low quality clickbait crap - SBS you lot take the fucking cake for that!

Facebook, The place where everyone puts out all their crap for all their pseudo friends to see and advertisers pay to get inserted in amongst it. A trusted source of news.

I'm sure international media as big as would kindly condemn and tell the world about terrors that the West Papua separatists committed to the Papuans. It's so sad to know that there are so many people who talk about human rights violation in West Papua,

Like Murdoch media No quality there

It’s no different to wechat.

Think about the Australian population size and how many use the server. Some will change to another server for news.

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ITS A PRIVATE COMPANY

Oh, like Sky News?

Ironically, this would also be the consequence of the government won.

Like deleting and rehashing this 'opinion'

Do you understand parler_app and getongab now?

Both Facebook and Twitter have already become Weibo and WeChat's oversea edition.

Hence, I'm on twitter, subscribing to the pages/news channels that suit me from overseas. None of that Murdoch media rubbish.

So people have to thinking for themselves on Facebook... not such a bad idea... compared to low quality sbs paid science and medical articles...

When FB hires a lot of mainland Chinese people for public policy, it is pretty much the same as WeChat.

'Huge volumes of low-quality articles'? We get that now in Australia, from regular news outlets. That is why people use the Facebook platform!

But in only 1 day the opposite has happened. People are visiting the actual news websites and subscribing. Win for news agencies I'd say.

Excellent.

Wechat is a gold mine for Chinese pussy though

? Facebook looks the same today as a week ago.

Facebook has been steadily losing relevance anyway. This may well be the kick many need to ditch the aging platform for good. With any luck other countries will wake up to their manipulations and implement similar policies.

Farcebook 🤔 It’s saturated with SkySpews ‘Manufactured News & Outrage for the QuietOstralians’ already 🤷🏻‍♂️

Did you read Australian press in the last 7 to 10 years? Fair question

I use Facebook often but not so much for news. Why does the media keep implying it's main content is news?

Isn’t that the situation now? Most of Australian news media is low quality, often factually incorrect or insinuating half truths & mostly politically motivated, eg Vic lockdown. Isn’t the real issue the tabloid nature of the 24hr news cycle?! Most news is opinion/commentary now.

Yes except the key difference is the media mafia are making up the rules here

Firstly, WeChat is CCP controlled, whilst FB is a public company. All Western media have their own accessible websites. FB is cutting off their nose to spite their face. Was it a Chinese propagandist that wrote this article? What 'content houses' ?

Just get rid of Facebook all together. Extreme left dictators deserve no privileges.

Sounds a lot like Sky 'News' already!

Thankfully all the news sites I view & site on fb are still there. Still, had to create a Twitter which took time :(

When FB hires a lot of mainland Chinese people for public policy, it is pretty much the same as WeChat.

How is it different from the Murdock press?

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