Tealive poised to enter Cambodian market | Malay Mail

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KUALA LUMPUR, March 3 — Leading lifestyle tea brand in South East Asia, Tealive is poised to enter the Cambodian market and set up 25 outlets in five years. To this end, brand owner, Loob Holding Sdn Bhd has signed a master franchise agreement with HSC Group, Cambodia’s largest food and...

File photo showing Loob Holding founder and chief executive officer Bryan Loo with Tealive staff members. Loo said HSC was a good fit for the Tealive brand as it has been custodian of various international brands in the F&B industry. — Picture via Twitter/BernamadotcomKUALA LUMPUR, March 3 — Leading lifestyle tea brand in South East Asia, Tealive is poised to enter the Cambodian market and set up 25 outlets in five years.

In a statement, the company said Cambodia would be the eighth market after Malaysia, Vietnam, Myanmar, Brunei, the Philippines, Australia and the United Kingdom. “On our part, we’re bringing in the latest Tealive 3.0 format that meets new normal requirements and more, like contactless ordering and payment, drive-through and drive-in models, coupled up with the full range of Tealive Eats snacks,” he said.

HSC Group owner, Oknha Sok Hong said the timing was ideal as Cambodians were now ready to accept modern tea culture, where various international brands have entered the market over the years, with much room to grow.

 

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