Adidas CEO explains how the company pulled off a startling American turnaround, what the future of sportswear is, and why Kanye West is still good for business

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Adidas CEO explains how the company pulled off a startling American turnaround, what the future of sportswear is, and why Kanye West is still good for business BIPrime

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Adidas CEO explains why he doesn't worry about Kanye West being bad for businessAdidas' global CEO, Kasper Rorsted, doesn't see the behavior of collaborators like Kanye West as a problem for the company. While he admits that there's always some liability, the high creative output is worth the risk. someone who loves should buy him a filter and explain time and place Give me Nike any day. that's kinda lame
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Adidas CEO on earnings, trade and midterm elections'I think free trade globally has been great for the global economy. So whenever you put barriers in, it does have, over a given period of time, a more negative tone to it,' says Adidas CEO Kasper Rorsted on what trade tensions mean for his company. Free trade is dead, thanks to China and misguided US politicians, multinationals & Wall Street bankers. It’s time for “Strategic Trade” to be our focus just like the rest of the world. That definitely doesn’t mean accepting China’s predatory mercantilism but instead ending it. Poor Sara she seems so confused nowadays You keep forgetting the S.China Sea.
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