The Dreamcatchers Find Creative Ways To Finance Their True Passion

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Meet the dreamcatchers - Marissa Klein and Jamie Sztoser, the sisters who run the fashion and media division of their family’s staffing firm, Choice Associates. This past year has been challenging for job seekers since most companies were downsizing staffing requirements, not hiring.

. Having been in business since 1974, the New York City agency took a big hit to their business due to the pandemic. This past year has been challenging for job seekers since most companies were downsizing staffing requirements, not hiring.The sisters made this downturn of business play in their favor. Thoroughly enjoying the connection piece of their work in the staffing agency, the sisters branched out their services to help those who needed them.

Building this type of business model requires that the business make money. Wanting to keep costs reasonable for job seekers and knowing that money can be scarce during this challenging time, they wanted to create a service that would not burden their people financially. The business model was built on community support, sponsorship from businesses on the podcast and website, and a monthly subscription service charging a nominal fee to cover costs.

The bottom line is that you can structure it to ensure it is sustainable when you have a business idea. Every business needs to be making a profit, and that profit earned can go back into the business to reinvest and grow the business. There are creative ways to monetize any platform. The opinions expressed in this article are not intended to replace any professional or expert accounting and/or tax advice whatsoever.

 

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