ByteDance begins selling the TikTok AI algorithm to other companies

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ByteDance has started selling its AI algorithm to other companies covering fashion, travel, shopping and social gaming.

If you aren’t yet familiar with Tiktok’s recommendation algorithm, it works when you interact with the content on the app. For example, if you like a certain video, you’re more likely to watch the entire thing, watch it over and over again, like, comment and share the video.

The app’s AI would take notice of it and recognise that you’re likely to enjoy content of the same type or category. So, the more you interact with TikTok—even as someone who isn’t posting anything—the more personalised yourTheir algorithm is a huge part of why TikTok is so popular. However, their main feature has been caught in some pretty controversial topics of conversation. In

, it was reported that TikTok moderators were “told to suppress videos from users who appeared too ugly, poor or disabled”.

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