Pilita Clark: Tough business lessons from the pandemic

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Pilita Clark: Tough business lessons from the pandemic via IrishTimesBiz

Or that two billionaires would finally reach the edge of space a month later in their privately funded spacecraft? Or that Facebook would rebrand itself Meta and declare it would focus on the virtual-world “metaverse”, where an outfit called Republic Realm said it paid $4.2 million for a plot of digital land a few weeks ago?

When Forbes released its global billionaires list in April it reported a record 493 new additions, despite a first Covid year of death, recession and job losses. That meant the world had on average gained a new billionaire every 17 hours since the magazine’s March 2020 wealth snapshot. Yet just 18 per cent of such spending in leading economies in 2020 was heading to efforts to cut carbon emissions, improve air pollution or support biodiversity, say Oxford university analysts tracking this expenditure.

Even so, the measures already approved globally could add up to enormous sums of green investment that should be a significant boost for strategically placed businesses in 2022.

 

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