Ford Rises On Plan To Carve Out ‘Model e’ Electric Vehicle Business

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Ford Motor Co. is doubling down on plans to compete with Elon Musk’s Tesla, General Motors and other global rivals in the race to dominate the fast-moving electric vehicle market

Ford Motor

Model e “will be Ford’s center of innovation and growth, a team of the world’s best software, electrical and automotive talent turned loose to create truly incredible electric vehicles and digital experiences for new generations of Ford customers,” Farley said on Wednesday.

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