Who is Elliott, the contentious investment firm trying to shake up Suncor?

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Elliott Investment Management is one of the few activists that still garners the respect, and it’s one of the most active launching 10 campaigns in 2021

market value before Elliott went public with its demands is not a deterrent. Last year, the average market value of companies Elliott targeted was US$30.1-billion, according to Insightia.

Elliott often did not accept the terms of Argentina’s debt restructuring deals, and it wouldn’t back down, which included taking Argentina to court in the United States. At one point, Elliott went so far as to convince a court in Ghana to detain a 348-foot Argentine navy vessel that had docked in its port, with the fund arguing it had a right to the take the ship.

Lately, however, activists of all stripes have been trying to soften the way they are portrayed. Many of their own investors are sick of bruising campaigns, especially after a number of them have resulted in major losses. Sometimes, going for the throat just isn’t worth it. In a letter to investors last month, Bill Ackman, who has endured some high-profile blow-ups, such as his campaign against Herbalife, preached agitating for change in a quieter, more co-operative way.

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