Small Business Spotlight: 7Twenty Boardshop Keeps Skater Culture Thriving

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Get great deals on gear at 7Twenty's block party tomorrow!

Can you talk about the folks who also snowboard in your community?

Snowboarding has transitioned a lot. Ten years ago, there was a huge parallel between skateboarding and snowboarding. Because of the expense in snowboarding, it became elitist, and people had to deal with the resorts. But Colorado offers a lot of backcountry opportunities. [There are] still a lot of skateboarders who snowboard, but they’ll be the ones you'll see at Loveland with a thumb up [for a ride], because it's a tough thing to afford to do.

One of our guys is really into thrifting, and he started his own small business. We taught him some basics, helped him get an EIN, and now he’s rocking it! He has a shop within the shop called The Diggin Pit.Why should people support small businesses? Small business truly is the building blocks of America. Look at our corporate counterparts. The median income average of workers'-to-CEO's salary are off the charts; some will be like 200 times the median salary of their median employee. With small business, you are investing in the individual and also enriching the community, because small businesses all live and work in that area and all spend money right back into our same community.We still do snowboard tunes the old-school way.

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