Ad growth in the third quarter fell to a low seen only once in almost a decade, the tech company revealed this week.Online advertising giant Google has partially blamed a slowdown in revenue growth on decreasing ad spending by financial firms, including those working with crypto assets.
For example in financial services, we saw a pullback in the insurance, loan, mortgage, and crypto subcategories. In a report quoting the executive, CNBC noted that the with an overall ad growth of 6%, the three-month period was Google’s weakest among all quarters since 2013, with only one exception, at the beginning of the Covid-19 pandemic.
Youtube’s ad revenue also shrank on annual basis, with Google CEO Sundar Pichai referring to the challenging macro climate’s impact on the ad business.
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how is crypto the problem for Google's slow Ad growth. These are 2 unrelated things. Google's weak growth is because the economy as a whole has been slowing down. The cryptowinter as well started because people don't have money to invest anymore
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