South African IT and telecommunications companies continue to perform well and are increasing their marketing budgets in anticipation of strong growth.
The optimism in the South African ICT industry is a surprise considering the negative impact of load-shedding and slow economic growth on the country. They are struggling to keep up with installations, and their order books continue to grow as load-shedding worsens. Network vendors like Huawei are upbeat about the year ahead, and fibre network equipment providers said they continue to see good growth.
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