Of all the Super Bowl commercials that aired this year, some generated much more talk than others .
But one that garnered a lot attention is a dog food commercial that may have brought animal lovers to tears. The touching ad for The Farmer's Dog, chronicles the journey of a girl and her canine companion named Bear through life together — from their young days as a child playing with her puppy, to that her starting a family of her own, the aging dog still by her side.Get Tri-state area news and weather forecasts to your inbox.
"We basically put our hearts on TV and showed it to the whole world," Regev said."It’s like we were all crying in unison." The ad earned accolades from those who tuned in, being rated among the best of the night, along with the NFL's celebration of women and flag football, as well as Dunkin's spot with Ben Affleck working the drive-thru.
Regev launched the company in 2014, focusing on selling dog food with human-grade meats and vegetables. His goal is to upend the way pet food is made, which he says is often with processed ingredients.