'Harry Potter' tour heads to Tokyo as Warner Bros courts more Asia fans | CNN Business

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Hogwarts is coming to Tokyo, as Warner Bros. pushes to expand one of the most successful franchises in literary and cinematic history.

The company showed a preview of a new “Harry Potter” studio tour in the Japanese capital on Wednesday, its first outside the United Kingdom. The experience, which launches this summer, allows fans to wander the sets of Diagon Alley and Platform 9 3/4, and see original props and costumes from the films up close. “We’ve kept it all,” Jeff Nagler, president of worldwide studio operations at Warner Bros., told CNN in an interview in Tokyo. Warner Bros.

” The company’s existing London tour is already popular with US visitors, Nagler added: “But we weren’t having quite as many people from the Asia Pacific region.” Warner Bros. declined to share revenue figures for its London tour business. But since opening its doors there in 2012, the studio has welcomed more than 17 million visitors, it said. The Tokyo offering marks the latest addition to the “Harry Potter” franchise. Last month, Warner Bros.

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Oh great, because nothing screams 'magical wizardry' like the bustling streets of Tokyo.

Jesus offers eternal life ... hogwarters invited

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😊hello

🤠

yes, let’s promote the transphobic wizard franchise! /s

I hope It will a great news especially for The asia fans

This will trigger many alphabet warriors

In Tokyo, they still believe in the pre-2020 version of science, DNA and human physiology, so they are not horrified by JK Rowling's view that there are 2 genders.

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