Indian Media Industry Heavyweights Mull Abandoning Formulas, Future of Content

  • 📰 Variety
  • ⏱ Reading Time:
  • 51 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 24%
  • Publisher: 63%

Nigeria News News

Nigeria Nigeria Latest News,Nigeria Nigeria Headlines

A galaxy of senior Indian content creators shared their insights on burning topics dominating the local landscape. They were speaking at at Indiantelevision.com’s annual industry event, The Co…

Sant said that the selection was the result of five years of very a definite plan in terms of understanding audience segmentation and what people are watching.

Srishti Behl, CEO, Phantom Studios, and former director, international original film at Netflix India, said that the advent of streamers has ensured that content need not be produced for the masses or homogenized any more. “You don’t need everybody to see everything at the same time,” Behl said. On the non-fiction side of things, Aradhana Bhola, managing director, Fremantle India, said that dating reality shows are going to be popular locally, citing the global success of Netflix’s “Too Hot to Handle,” produced by Fremantle’s Talkback, as an example.

Sunder Aaron, whose Locomotive Global produced hit Netflix show “Rana Naidu,” the Indian adaptation of “Ray Donovan,” added: “When you see capital, again, flying around the world looking for emerging market opportunities, India is going to be where that money comes in. It may not be this year, but it’s definitely going to be next year or maybe 2025. We’re going to have a huge boom here. And we have to be ready to take advantage of that.

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 108. in NG

Nigeria Nigeria Latest News, Nigeria Nigeria Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Industry Vet Adrian Miller on Anderson .Paak, Wu-Tang, And Managing Great ArtistsThe manager and industry exec discusses ‘Wu-Tang: An American Saga’ and his lengthy industry experience
Source: RollingStone - 🏆 483. / 51 Read more »