Getting candy at the movie theater may be less expensive after AMC Theatres announced it will introduce its own brand of treats later this year or early 2024. "We noticed recently as a result of the pandemic and the supply chain shortages that candy manufacturers had increased their price to us by a huge amount," he said. "Some candy makers increasing their cost for wholesale candy as much as 33% in a one-time bump.
Last year, AMC Theatres announced "Discount Tuesdays" where moviegoers can see flicks at $5. The discount ran until the end of January 2023. Not long ago, some were predicting more and more films would be diverted from theaters and sent straight into homes. Moviegoing was destined to die, they said. Not only has that forecast fallen flat, the opposite is happening in some cases. Companies like Amazon and Apple are sprinting into multiplexes, taking a distinctly different approach to the staunchly streaming-focused Netflix. Launched on 3,507 screens, "Air" was the biggest release ever by a streamer — and it’s just the start.
Last year, Hollywood’s theatrical pipeline fell well short of the pre-pandemic rate of releases. With 63% of 2019’s wide releases, the box office reached 64% of 2019’s box office. The problem, exhibitors argued, was not enough supply. This year, around three dozen more wide releases are on the schedule.
Movie theaters aren’t totally out of the woods. During the pandemic, the number of screens operating in the U.S. and Canada dropped from 44,283 in 2019 to 40,263, according to NATO. Though those losses are far less than many anticipated, the balance sheets for some theater chains remain strained. Regal’s parent company, Cineworld, declared Chapter 11 bankruptcy last year.
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